Paper Finishes

Uncoated Paper:

Generally more absorbent of ink than
coated paper, on heavier weights is known to have an
extremely prestigious look.


Coated Paper:

Coating restricts the amount of ink that is absorbed by the paper and how the ink bleeds into the paper. This is desirable for sharp and complex images as the ink stays on top of the paper and will not wick or bleed reducing the sharpness of the printed material. This property can be
counterproductive for certain products as the coated paper does not take well to pen ink or pencils and many people like to write notes on the back of products, like business cards.

 

Types of Coating

Wash Coat: Also called film coat, this gives just enough of a coat to improve ink holdout.

Matte Coat: Slightly heavier coating than a wash coat.
Currently growing in popularity, it works extremely well with text and multicolor pieces

Dull Coat: Also known as suede or velvet, this is heavily coated and yields good contrast between paper and high-gloss inks or varnish.

Gloss Coat: Gloss coat has the same amount of coating as dull coated paper but sheets are more polished. Colors reflect well and dull inks and varnishes give good contrast. Color photographs look crisp.

+Gloss coating stays more “true” with photos, but Matte is easier on the eyes.

 

Paper Textures

Common Paperweights

Wove stock is uncoated with a slight texture to it. Think everyday copy paper. Wove stock is generally comes in text weights.

Smooth stock is very similar to wove, but feels more
consistent or even, therefore it is ‘smoother’ than wove. Smooth stocks are offered in both text and cover weights.

Vellum stock pretty much just looks and feels like smooth stock, however, it is subtly rough and almost eggshell like.
Vellum has a high ink absorbency rate.

Linen stock resembles linen cloth and has subtle lines that crisscross one another. It is a textured stock in which you can feel these translucent woven lines.

Laid stocks have fine translucent lines running parallel to the length of the paper. Like linen, this is a textured stock only with more of a ribbed feel.

Felt stock has a soft, cloth-like feel to it. Unlike linen and laid stocks, there are no textured lines.

print.png
 

20 lb bond/ 50 lb Text Light Color Coverage.
Considered to be “everyday copy paper.” (We rarely use it because you have better options for the same price.)

24 lb bond/ 60 lb Text Light Color Coverage.
Commonly used for Letterhead, Stationery, Resumes, Copy Paper, Fax Paper, Black and White Printing.

28 lb bond/ 70 lb Text Medium Color Coverage.
Commonly used for Letterhead, Stationery, Flyers, Reports, Brochures, Resumes.

32 lb bond/ 80 lb Text Heavy Color Coverage.
Commonly used for Flyers, Brochures, Magazines,
Booklets, Reports, Resumes. (This is our personal favorite for light weight projects, nicer than average but super affordable!)

100 lb Text Heavy Color Coverage.
Commonly used for Flyers, Brochures, Magazines, Booklets, Reports, Posters.

60 lb Cover Heavy Color Coverage.
Commonly used for Book Covers, Door Tags, Tickets,
Postcards, Posters, Certificate, Menus.

65 lb Cover Heavy Color Coverage.
Commonly used for Book Covers, Posters, Menus, Tickets, Postcards.

80 lb Cover Heavy Color Coverage.
Commonly used for Posters, Folded Cards or Invites,
Table Tents, Folders, Invites, Postcards, Tickets, Menus.

100 lb Cover Heavy Color Coverage.
is commonly used for Business Cards, Flat Cards or Invites, Posters, Folders, Menus, Postcards, Table Tents.

114 lb Cover (0.14 pt) Heavy Color Coverage.
Commonly used for Business Cards, Rack Cards, Invites, Postcards, Menus.